FWD. Where high performing teams and high performance humans come to learn.

Every Monday, I send the FWD newsletter to thousands of leaders, entrepreneurs, and builders. Each newsletter focuses on a single practical and actionable idea that helps you lead yourself and others better.

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Hi, I’m Adam.

I’m the founder of Forward Coaching and the High Performance Leadership OS™️ as well as a personal development author and a Certified High Performance Coach, based in the foothills of Colorado.

Through my writing and coaching, I teach others the art and science of creating high performing teams and high performance lives, through practical systems and consistent action.

I’ve been featured on INC.com, The Huffington Post, Men’s Journal, Men’s Fitness, Lifehack, and Entrepreneur On Fire to name a few.

Prior to building Forward Coaching, I spent 13 years as a technology sales leader, studied leadership at Stanford’s Graduate School of Business, and was the founder and CEO of Bodeefit, a fitness community and technology company with over 500,000 users worldwide.

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Building high performing teams and high performance people.


Adam Griffin

Certified High Performance Coach™ + personal development writer